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They follow a life purpose that they strongly believe in, known as “ikigai” in Okinawa or “life plan” in Nicoya. This “reason for living” helps them maintain a positive outlook on life and gives them something to look forward to each day. This is a very powerful factor, because research shows that having a strong life purpose can extend your life expectancy by seven more years (9).
They don't count calories, diet, read labels or take supplements. They hand-pick and grow their own food. Most of it comes from their gardens and is seasonal. They eat whole grains, nuts, legumes, fruits and vegetables. And most importantly, they eat 95% vegan. This means that only 1 in 20 meals consumed includes meat-based products.
You might be wondering: why not 100% vegan? Well, some are 100% vegan. But most consume small amounts of free-range meat. It’s important to remember that while a vegan diet is great, unless you combine it with sufficient levels of supplements (i.e. what you can’t get from plants alone), you may be missing some important nutrients. It’s still foolish to believe that packaged meat at the grocery store contains all of those nutrients. There’s a high chance that, to some degree, animal products are artificially containing these supplements through injections or fortified livestock feed, which we then secondarily introduce into our bodies.
Blue zone populations don’t take any supplements or medications. All their nutrients are consumed from what they eat. So, 5% of meat could just be to get that vitamin B12 and enough omega from fish. Luckily, we have a solution for you. Jimmy Joy products are not only 100% vegan, but they are also enriched with vitamin B12 ( here you can read why B12 is so important); they contain a mix of the 27 most essential vitamins and minerals ; and our latest addition, ahiflower for omegas.
Along with fasting and long-term calorie restriction, they follow the 80% rule. That means they finish eating when they feel 80% full, rather than 100% full (or in some cases 110%, aka a full food coma ). They eat their largest meal at the beginning of the day and only eat something very small at night, and never right before bed. They also eat very slowly, which lends itself to better digestion and leaves you feeling fuller for longer. We also wrote an article on mindful eating and intermittent fasting – you should check that out.
They don’t hit “next episode” to watch that docuseries on Netflix at 1am, then wake up frantically hitting “snooze” about 16 times and drink 8 flat whites before it’s noon. They go to sleep with the sun and wake up with the sun. Their sleep time is built into their natural biological clock. The optimal amount of sleep is shown to be between 7-8 hours. They also take daily naps, 30 minutes or less.

These are usually religious or faith-based communities, which promote positive thoughts and feelings. Having a strong belief in a higher power can lead to greater longevity.
They take good care of their elders and take pride in being part of the family. Older people enjoy spending time with their grandchildren, as it keeps their minds young and sharp. Often, different generations live in the same house and spend time together.

They also have strong ties to their friends. They don't necessarily have a large group of friends, but a few close ones. Having close friends can reduce the chance of mental problems, prolong life expectancy, and decrease the risk of chronic diseases.
Chronic stress leads to inflammation, and inflammation is a contributing factor to the development of many chronic diseases. This is how the Blue Zones handle stress. In Ikaria they take a daily nap; the people of Lomo Linda pray daily; and in Japan they take time to remember their ancestors. They all also spend a lot of time outdoors. They are not exposed to technology or artificial light, nor do they stay in dark, enclosed spaces for long periods of time. Sunlight can increase the brain’s release of the hormone serotonin, which is associated with improving your mood and helping you stay calm and focused. Of course, we’re talking about exposure to sunlight in moderation and using sunscreen. Did you know that regular use of sunscreen can prevent skin from aging faster (17)?
It takes 21 days to adopt a new habit. We challenge you to pick one item from the ten listed above and try to make it your new favorite item. We also challenge you to pick something other than number 3 😏.
(1) Buettner, D. (2009).Obtained from: Ted Talk
(2) Buettner, D., & Skemp, S. (2016). Blue Zones - Lessons From the World's Longest Lived. Am J Lifestyle Med. , 318–321.
(3) Krockow, E.M. (2018, September 2018). How Many Decisions Do We Make Each Day? Retrieved from: Psychology Today
(4) The World Bank. (2018). Retrieved from: The World Bank
(5) Hill, S. J. (2020). BLUE ZONES: WHAT CAN WE LEARN FROM THE POPULATIONS WHO LIVE THE LONGEST? Obtained from: Plant Proof
(6) Blue Zones. (2020). Retrieved from: Blue Zones
(7) Robertson, R. (2018). Retrieved from: Healthline
(8) National Geographic. (2017). 5 “Blue Zones” Where the World's Healthiest People Live. Retrieved from: National Geographic
(9) Hill, P.L., & Turiano, N.A. (2014). Purpose in life as a predictor of mortality across adulthood. Psychol Sci. , 1482-1486.
(10) Klatsky, A.L. (1999). Moderate drinking and reduced risk of heart disease. Alcohol research & health , 23 (1), 15.
(11) Thun MJ, Peto R, Lopez AD, Monaco JH, Henley SJ, Heath CW Jr, Doll R. Alcohol consumption and mortality among middle-aged and elderly US adults. N Engl J Med. 1997 Dec 11;337(24):1705-14.
(12) Baxter, R. A. (2008). Anti‐aging properties of resveratrol: review and report of a potent new antioxidant skin care formulation. Journal of cosmetic dermatology , 7 (1), 2-7.
(13) Holahan CJ, Schutte KK, Brennan PL, North RJ, Holahan CK, Moos BS, Moos RH. Wine consumption and 20-year mortality among late-life moderate drinkers. J Stud Alcohol Drugs. 2012 Jan;73(1):80-8.
(14) Simona Costanzo, Giovanni de Gaetano, Augusto Di Castelnuovo, Luc Djoussé, Andrea Poli, David P. van Velden, Moderate alcohol consumption and lower total mortality risk: Justified doubts or established facts?, Nutrition, Metabolism and Cardiovascular Diseases, Volume 29, Issue 10, 2019, 1003-1008.
(15) Di Castelnuovo A, Costanzo S, Bagnardi V, Donati MB, Iacoviello L, de Gaetano G. Alcohol dosing and total mortality in men and women: an updated meta-analysis of 34 prospective studies. Arch Intern Med. 2006 Dec 11-25;166(22):2437-45.
(16) Bas, G., Loisate, S., Hudon, SF, Woods, K., Hayden, EJ, Pu, X., . . . Uzer, G. (2020). Low Intensity Vibrations Augment Mesenchymal Stem Cell Proliferation and Differentiation Capacity during in vitro Expansion. Scientific Reports , 9369.
(17) Hughes, MC, Williams, GM, Baker, P., & Green, AC (2013). Sunscreen and Prevention of Skin Aging. Annals of Internal Medicine , 781-790.